Elena Nicolini
Visit website
What the team delivered
Visitors can learn about the specialist's approach, understand the first visit and choose a convenient way to get in touch.
Challenge and solution
Challenge
Introduce the specialist and her approach, help visitors navigate the information and find how to arrange a visit.
Solution
A calm interface uses light beige and dark green. Pages about the specialist, her approach and visitor enquiries are supported by FAQs and links to contact options.
Delivered work and business value
Work delivered
- Brought together the specialist’s approach, working method and the needs she helps with.
- Explained the first appointment and answered common questions before booking.
- Connected service information with contact options so visitors can enquire when ready.
- Adapted the website for phones and computers, keeping its content and main actions available.
Business impact
- Service enquiries: the specialist has a website to send people to from search, advertising and recommendations.
- Confidence in the specialist: people can understand her approach and decide whether the service fits their needs.
- Better prepared enquiries: clients can read the offer first and contact the team with a specific question.
- Less repeated explanation: answers to common questions are available before a call or message.